In Cooperation with ...
Head of Network Architecture,
CTO, Packet Design, Inc.
Vice-President Engineering, Opnet
Network Engineer, Twitter
Seth Higgins, Sr. Director,
Global Ethernet Solutions, ADVA
Monitoring & Performance Management for Operational Efficiency and Reduced
A Unique, Industry Dialog & Discourse Comprising
Industry Roundtables, Live Panels, and Interactions and Insights!
All Delivered Globally!
Inviting Every Telecom Practitioner Worldwide!
management & monitoring is a key to achieving the service
provider’s goal of delivering excellent end-user experience, while lowering
total cost of ownership (TCO) and increasing revenue/profits. Ensuring good performance,
at the equipment, network, service, and application level, has become a de
facto requirement today for every operator (whether wireline, wireless, MSO,
OTT or data center) due to the substantial impact it has on their bottom line! The
purpose of this unique initiative is to facilitate dialog and
interaction between the operators (wireless, wired, MSO, over-the-top,
and data center players) and eco-system players (e.g. hardware
& system vendors, software providers, testing vendors, OSS/BSS vendors) to distill
the provider eco-system’s thinking on key issues in performance management.
The live panel took place on July 17, 2012 and was a resounding success, with registrants from 29+ nations, 75+
companies and all 6 inhabited continents! We had 9 experts in the panelist box, if you will, and some very
interesting Q+A as part of the panel, with questions (both written and real-time) coming from as far away as (22 nations!):
Australia, Canada, China, Finland, France, Guam, Guatemala, India, Indonesia, Ireland, Israel,
Italy, Malaysia, Mexico, Nigeria, Pakistan, Philippines, Portugal, Sri Lanka, Thailand, UK, and USA!
This intiative (and panel) is unique in several respects, not the least of which is that we share with the registrants the entire thought process emerging from Roundtables leading up to the Panel, and are also sharing important conclusions, open issues, and directions of future work with them and the community-at-large, so that we can continue to shine the spotlight on important service provider issues.
This benefits the entire eco-system! Operators and service providers have a chance to learn of open problems, vendor solutions, and new techniques and software out there. On the other hand, the rest of the eco-system players (vendors, software providers, OSS/BSS vendors, planning tool vendors, and integrators) learn of open service provider issues, and have a chance to take those ideas to the drawing board to come up with enhanced or tailored solutions to operator needs, thereby improving the state of the art, and advancing the industry!
We, therefore, invite you to be a part of this exclusive initiative by registering below. As a registered patron, you will have the privilege of receiving a series of insightful updates and communiques that build-up the stage to the panel, the panelists slides and excerpts from the panel, as well as follow-on discussions that emerged from the panel and the activities leading up to it. Plus, you'll have a chance to participate in this discourse, and add your perspective - whether you are a service provider, a vendor, a software provider, an integrator and the like.
the Roundtables, Dicussions and the On-line Panel, experts from the contributing companies
discussed and debated key questions in 4 focus areas:
find out why missing out on this initiative would be a golden opportunity
missed, click here!
Performance Monitoring & Management
is the goal of End-to-End performance monitoring &
feasible is End-to-End performance monitoring – technically
do we mean by “end-to-end” – since one operator’s “end” may be
different from anothers?
is the role of the system and hardware vendors, and the software
providers in resolving this end-to-end monitoring puzzle?
(or End-User) Performance and It's Relationship to Network Performance
do application metrics get mapped to network metrics, such as
delay, jitter, loss, availability, & throughput? How do different
applications measure performance?
is monitoring used for eliminating problems between not just
networks, but between networks and applications?
are some of the challenges of troubleshooting applications, and
what that means for the networks involved?
do those challenges mean for the design of the hardware and software
of switching/routing gear, and of the higher-layer software?
between the OTT Provider and Infrastructure Provider
today, are the challenges of the middle-mile provider and why?
is performance monitoring coordinated between the OTT and infrastructure
do vendors and software providers support the speedy resolution of
problems, especially in converged networks, where one edge access
outage may affect many services?
advances in vendor hardware and provider software facilitate that?
Applications and Performance Management
may the application metrics and the performance areas be broken down into
multiple layers? What specifically can be done for voice and video
are advances in network performance monitoring? In application
the end-application is the best judge of the network quality it perceives, how
can applications communicate with network elements (NEs) about performance
problems? What can NE’s do about this information?
can one intelligently identify which link/router in the network is
causing the most damage, and provide the operator a way to correct the
features of the systems and software deployed enable this identification?
Click Here to Register NOW!
about, establishing best-practices for, and gaining insights into the
techniques, tools, processes, methods, systems, products and services for
performance management and monitoring is indispensable for all operators today,
and provides direct benefits by helping them forge network management strategy
and commission software/systems for their networks to run efficiently. At the
same time, these issues are valuable for the eco-system players (hardware and
system vendors, software vendors, OSS/BSS providers, planning tool vendors,
testing gear companies) to understand, so that they may furnish software,
systems, and solutions to address operator needs.
crystallization of thinking on performance management, via Online and off-line
interactive, structured panels, plus writing and discussion on a number of
carrier-oriented forums is designed to raise the awareness of the industry
about open issues & needed solutions, and to provide valuable insight to
both carriers and eco-system players; insight that can be incorporated in their
processes and products, thereby improving service and carrier profitability,
benefiting the entire eco-system.
Click Here to Register NOW!
Why Would I be Missing A
Golden Opportunity if I Do Not Register?
What is unique about this panel and initiative?
event has several distinguishing characteristics:
live, interactive event, where you get to hear from leaders from
companies that are at the forefront of telecom technology development and
deployment, and actually ask them questions in real-time.
a one-off or a standalone panel, this event is designed to foster an
ongoing dialog within our community, with interested professionals
(including the panelists), which provides an unmatched brain trust
that all who participate will benefit from.
work up to the event through a series of discussions and discourses,
so each registrant gets to be part of that evolution of thought, and be deeply
engaged in the topics to be discussed on the live panel and beyond.
What issues will be discussed in this discourse (panel, discussions, interactions)?
key issues are detailed in the introduction above. However, as mentioned, there
will be a whole slew of related issues, and discussions leading up to the panel and beyond
that each registered attendee will have access to that will significantly
enhance the Panel experience, and the benefits of participating in this initiative!
How will I benefit from being involved in activities in this initiative?
with this initiative (discussions, panels, interactions) is slated to provide multiple benefits to registrants:
registered attendee will receive our communiques containing
writings, articles, blog posts, and lists of issues emerging from the discussions
ensuing between the experts as they work up to this panel and beyond. This is a great
resource to learn about solutions and refine your own thought process on this
participation will allow you to participate in the discourse (and understand the discussions in the panel
and beyond) with a much better
perspective on the open problems, and gain a lot more out of attending
it (as opposed to attending in passing).
will learn information that can be directly applied to your strategy,
straight from the experts on both sides of the spectrum – the vendor
community and the operator community, as you can see from the list of over a
dozen companies that are contributing to this effort.
short, no matter where you sit in the telco ecosystem, the understanding you
will develop this way, and the knowledge gained by following the discourse and in
the 2 hours or so of the live panel, will be significantly more
than anything you would gain with a similar investment of time in
another panel, webinar, seminar, or presentation. That’s the value of this initiative!
Why should I join as an attendee NOW?
this is a subject of interest to you (and it should be, if you’re doing
anything at all in the telecom world today!), you should register right away to
be plugged in to the discussion that is evolving even as we speak!
Click Here to Register NOW!
you will receive notification of new discussions as they go up on our Forum,
and will have the opportunity to participate. Of course, given the focus of this
initiative (and having read the description), please contribute questions that are
uppermost in your mind or that you would like discussed, and we’ll do our best
to incorporate all of those issues in subsequent discussions on-line or off-line! .
and read what is being covered in this discourse (the description above) and
let us know your top 3 questions in the performance monitoring &
management area, so we can address them during this initiative.
In Cooperation with ...
SVP, Product Strategy
and Alliances, InfoVista
Network Operations Manager/
Chief Engineer, CTS Telecom
Distinguished Engineer, AOL
Aamer Akhter, Technical Leader &
Architect Network Mgt. Sol.,
Geoffrey Holan, Senior Technology Architect
The emergence of IP/Ethernet technologies, the explosion of data and video traffic, the growth of mobile networks and 4G/LTE, and the emergence of enterprise cloud computing are all rapidly changing provider networks today. Our research showed that, in this environment, a fundamental constraint before operators (large or small, whether in the developed or developing world) is efficient network management. |
We, therefore, launched this initiative to focus the eco-system’s attention on such key operator problems, to facilitate a dialog/discussion that would help to evolve solutions and strategies for operator’s. These would lower cost, enhance operator profitability, and thus benefit the entire eco-system. With our vantage point of helping players across the full telecom ecosystem (chip & semiconductor vendors, system vendors, operators & carriers, technology houses, and software/planning tool vendors) for a decade+, we are well-positioned to serve as the nucleus for such activity.
We are contributing our analysis and synthesis capabilities to the effort (as evidenced by our writings and communications on the subject), and will benefit from the valued opportunity to interface with, and learn from, our peers in the industry. More...
Who We Are:
TELUS is a leading national telecommunications company in Canada, with $10.4 billion of annual revenue and 12.7 million customer connections including 7.3 million wireless subscribers, 3.6 million wireline network access lines, 1.3 million Internet subscribers and more than 500,000 TELUS TV® customers. TELUS provides a wide range of telecommunications products and services including wireless, data, Internet protocol (IP), voice, television, entertainment and video. At TELUS, we are unleashing the power of the Internet to deliver the best solutions to Canadians at home, in the workplace and on the move. Stay current with the latest TELUS information by visiting telus.com|
Why TELUS is participating:
- We view Networks, Services and Systems as eco-systems, where end-to-end view is critical in ensuring reliable delivery of our services to our customers. We strive to improve end-user quality of experience through end-to-end visibility, and performance management to meet or exceed our Service Level commitments. Thus, participation in forums like this one is important so that we collaborate with our partners, suppliers and other operators in delivering consistent solutions across domains. Also, we strive for industry-based solutions so that solutions are cost-effective.
Tata Communications is a leading global provider of a new world of communications. With a leadership position in emerging markets, Tata Communications leverages its advanced solutions capabilities and domain expertise across its global and pan-India network to deliver managed solutions to multi-national enterprises, service providers and Indian consumers.|
Our strategy is to build leading-edge IP-leveraged solutions advanced by our unmatched global infrastructure and leadership in emerging markets, and is backed by our commitment to invest in building long-lasting relationships with customers and partners and lead the industry in responsiveness and flexibility.
The Tata Global Network includes one of the most advanced and largest submarine cable networks, a Tier-1 IP network, with connectivity to more than 200 countries across 400 PoPs, and nearly 1 million square feet of data center and colocation space worldwide. Tata Communications' depth and breadth of reach in emerging markets includes leadership in Indian enterprise data services, leadership in global international voice, and strategic investments in South Africa (Neotel), Sri Lanka (Tata Communications Lanka Limited), and Nepal (United Telecom Limited).
CTS is partnering with our two Carrier Ethernet transport platform vendors to deploy their respective software solutions for managing and monitoring performance. The weakness of this approach is the solutions are platform specific. We are, therefore, interested in helping our Carrier Ethernet transport platform vendors advance their performance management solutions, which will benefit all involved.
As CTS has been migrating from SONET-based TDM transport to Carrier Ethernet platforms, the performance of Ethernet Virtual Circuits is becoming increasingly important. The performance standards (IEEE 802.1ag and ITU-T Y.1731) and expectations for EVCs have been driven to a large extent by major carriers for LTE cell backhaul. We expect that, over time, performance management of Ethernet Virtual Circuits will become a base requirement. The tools for performance management are evolving with scope of the service deployment.|
We hope to see our Carrier Ethernet transport platform vendors engage more fully in this community discussion. CTS Telecom is a small, emerging carrier, and represents a voice that is not always heard in such discussions.
Our objective is to encourage our Carrier Ethernet transport platform vendors to produce effective solutions for performance management that would otherwise be out of reach for smaller carriers. Many of the large-scale solutions require corresponding investment that is not practical for small providers. The emergence of next-generation transport services requires new software tool sets. Increasingly, these tools are becoming integral to the solutions offered by network hardware vendors. The quality and capability of these solutions is really improving, and moving from the domain of large, expensive solutions for large carriers to smaller carriers.
AOL participated in the panel on Smart Management for Robust Carrier Network Health and Reduced TCO organized by Dr. Vishal Sharma of Metanoia, Inc. at NANOG54 in San Diego, Feb. 2012. This panel was part of the Network Health Assessment industry initiative that Metanoia, Inc. has been spearheading, and looked closely at three different service providers and two vendors’ approaches to configuration management and auditing of networks, as a first step in network management. |
AOL continues to participate in ongoing discussions on this subject, such as Metanoia, Inc.’s industry discourse on Smart Monitoring & Performance Management, which addresses the critical issue of performance management of networks, which is, in a sense, the next step in network management.
AOL believes these topics are vital of importance to any service provider, and the opportunity for related information exchange is a welcome one. AOL's content sites and products allow more than 250 million visitors around the world to access the best collection of journalists, artists and musicians on the web.
As a leading provider of solutions for application and network performance management, OPNET is very interested in the topics being discussed in this performance management panel. Through our work with global enterprise and service provider customers, we share the perspectives and challenges of the various players that are involved in delivering end-to-end application performance to provide the necessary end-user experience. |
OPNET's products focus on monitoring and troubleshooting application performance, network performance, and understanding the relationship between applications and the underlying network infrastructure. Many performance management challenges are compounded by limited visibility resulting from scale, technology layers, and lack of coordination across administrative domains and information silos. Trends driving the expansion of mobile computing, cloud services, and IP video make the coordination among partners working to manage end-to-end performance a timely topic.
Through involvement in the panel, we will be part of the conversation with our eco-system partners to better understand how we can work together with network equipment vendors, system vendors, and operators to find solutions. We believe our customers will be able to directly relate to these topics and benefit from this open exchange.
Faced with exploding bandwidth demands in what remains a challenging economic environment, service providers and network operators are demanding more visibility into their networks. Operators need real time information on how each link, flow and path is performing. ADVA Optical Networking has focused on enhancing Carrier Ethernet OAM/PM for over a decade, thus delivering platforms for reliable data and synchronization services, supported with a rich set of tools for end-to-end service monitoring and troubleshooting. |
ADVA Optical Networking builds the industry's most comprehensive Optical+Ethernet portfolio to enable end-to-end Carrier Ethernet 2.0 networks. Our Etherjack(TM) products offer robust OAM/PM with scalable HQoS and service assurance for both new and legacy infrastructures, while our SyncJack(TM) products deliver accurate packet based timing for mobile backhaul networks. With hardware-optimized and software-automated transmission technology, ADVA delivers the foundation for high-speed, next-generation networks. Thanks to reliable performance for more than 18 years, ADVA has become a trusted partner for more than 250 carriers and 10,000 enterprises across the globe.
It is important that service providers and network operators see that the industry regularly comes together to collaborate on ways to improve the performance of their networks and their business models. ADVA Optical Networking is excited to participate in a panel of industry thought leaders to discuss what is going well with Carrier Ethernet, and what may need future refinement.
Packet Design, Inc. is the pioneer and leader in IP routing and traffic analysis solutions. Performance management and monitoring is a critically important subject to our 500+ global customers, due to the increasingly delay sensitive nature of traffic being carried on large and complex IP/MPLS networks. |
Packet Design's solutions are used by many of the worlds' leading telecom, mobile, cable and data center operators as well as large enterprises and government agencies that have service provider-scale networks, precisely because routing and traffic analysis provides real-time, historical and planning insight into the way that IP/MPLS networks deliver traffic end-to-end.
This panel is timely and useful because a comprehensive understanding of the contributing factors to performance management, beyond industry buzz-words, will aid network managers to make intelligent choices about how to structure their portfolio of technology investments and evolve their business processes to achieve success. Since Packet Design's technology and solutions are broadly complementary to other network and performance management tools and technologies, as illustrated by our integrations and partnerships with leading network infrastructure and network management vendors, we look forward to contributing to this important topic of discussion.
The communication industry as we knew it is over – the lines between wireline, wireless, cable, alternative access providers, hosted providers has blurred and the world of co-opetition has officially arrived. It is a commonplace practice to see two mobile operators sharing the radio infrastructure and service providers start to compete with OTT providers by starting their own content based services. At the same time, the connectivity services are becoming commodity and service providers are adding full portfolio of application based products such as application aware networking, unified communication. This environment makes monitoring and troubleshooting the network and applications more complex. There has been progress made in the industry e.g. Metro Ethernet, by defining standards for services and embedded instrumentation. |
Performance monitoring solutions have a critical role to play in this context, by providing visibility into the performance indicators such as latency, jitter and packet/frame loss at various transport and application layers. InfoVista is the leading provider of end-to-end service performance assurance software solutions for network and application services transported by all-IP networks.
InfoVista coverage includes all the way from radio networks (3G/LTE) to metro to IP/MPLS Core to the data centers including virtualized environments. The benefits achieved from InfoVista’s unified, convergent platform for application and network performance management provide investment protection and increased operational efficiency. Communication Service Providers (CSPs) will be able to extend the reach and usefulness of their existing network performance management processes and consolidate their tools. They’ll also be able to leverage personnel skill sets and break down time-consuming organizational barriers between traditionally separate domains and teams. Last, this unified network and application performance management can reduce or eliminate the integration costs between unrelated toolsets and aid acceleration of troubleshooting and root cause analysis.
Ning So, Head of Network Architecture, Tata Communications
Ning So is the Head of Network Architecture at Tata Communications (TCL). His primary function is to design the end-to-end network architecture to enable next generation mobile media services across TCL's global network infrastructure. Ning has worked in MCI/Verizon for 16 years prior to joining TCL. He held various senior engineering/planning positions in the company's global network architecture design, traffic engineering management, network modeling and simulation, and planning/forcasting organizations.
Cengiz Alaettinoglu, CTO, Packet Design, Inc.
Cengiz Alaettinoglu is a senior and founding member of Packet Design’s technical staff, since the company’s formation in 2003. Previously, he was with the University of Southern California's Information Sciences Institute, where he worked on the Routing Arbiter project. He was co-chair of the Internet Engineering Task Force (IETF) Routing Policy System Working Group, and has lectured and published widely at industry technical conferences and workshops. |
Cengiz holds a BS in Computer Engineering, Middle
East Technical University, Ankara MS and PhD in Computer Science, University of Maryland, College Park
Senior Vice President, Product Strategy and Alliances, InfoVista
Vikas Trehan is responsible for the design and execution of InfoVista’s product strategy, delivery and technical alliances. With over 19 years of telecom industry experience in diverse roles including product management, marketing and business development, Vikas’s career spans telecom equipment vendors as well as OSS suppliers, providing him with a unique perspective for both networks and operations. His areas of expertise include various OSS domains and networking technologies including Carrier Ethernet, IP/MPLS and optical transport. |
Mr. Trehan’s previous experience encompasses several senior product management and business development roles in the Ethernet switching business unit of ADVA Optical Networking. He also worked with top companies such as Siemens, DSET, Fujitsu and Alcatel. Vikas holds a Masters in Computer Science from North Carolina State University.
Gordon Bolt, Vice-President Engineering, Opnet
Gordon Bolt is Vice-President of Engineering at OPNET Technologies, Inc. where he is the product manager for OPNET’s network engineering, operations, and planning products for the service provider market. Previously, he led the development of network design and optimization features for the SP Guru® Network Planner product.|
Gordon’s specific interest areas include: design algorithms and workflows for MPLS traffic engineering, MPLS fast-reroute planning, IGP metric optimization, traffic matrix estimation, multi-layer optimization, and topology design. He is the author of several patents in these areas. Gordon has been focused on developing commercial systems for network design and analysis since joining Make Systems, Inc. in 1995.
He continued with OPNET following their 2001 acquisition of the NetMaker® division of Make Systems. Gordon works with service provider clients throughout the world to support their use of OPNET products in their engineering projects. He received his B.S and M.S in Systems Engineering from the University of Virginia while working in the Wide Area Network research group.
Robert Bender, Network Operations Manager/Chief Engineer, CTS Telecom
Robert Bender is Network Operations Manager at CTS Telecom, a 100 year old independent service provider in SW Michigan. |
In 14 years at CTS Telecom, Robert has spearheaded the development of ISP operations, softswitch deployment, and currently is the lead optical and IP networking architect. His vision continues to move CTS Telecom forward, from legacy SONET and TDM systems to Carrier Ethernet and FTTP services.
Chris Woodfield, Network Engineer, Twitter
Chris Woodfield is a Network Engineer with 14 years of experience in the industry. After a 10-year stint at Internap, rising through the ranks from customer support to Architecture, he made the move to the SF Bay Area in 2010, first with Yahoo and now at Twitter.|
At Twitter, he specializes in application delivery, monitoring, and process automation. In addition, he is a participant in the SF Nerd Nite speaking series, having given a well-received presentation on undersea cable infrastructure in March of 2011. He holds a B.S. from Towson State University. Follow him on Twitter at @cwoodfield.
Jay Moran, Distinguished Engineer, AOL
Jay Moran is the Distinguished Engineer for the availability for AOL's hundreds of millions visitors to premium content sites such as HuffingtonPost, Engdget, MapQuest, Winamp/Shoutcast, and their advertising networks. |
Jay¹s technology responsibility spans the end-to-end infrastructure from the data center facilities up through application operations. Prior, he was the Sr. Tech Director of all AOL networks from the dark fiber to the US/EU backbone - ATDN (AS1668). Jay and his teams brought the first large scale data center network redesign in a decade to AOL, IPv6 across ATDN and several key websites, and convergence to a single router platform arcoss multiple networks.
Prior to joining AOL in 1999, Jay was at Williams verification and systems analysis. At Perot Systems, he was a Sr. IT Consultant on the Healthcare team specializing in converting legacy mini-/main-frame and terminal environments to Ethernet-based Wintel platforms and Unix/SQL patient care systems. At Tenet Healthcare, he was the Network Manager for a regional hospital responsible for all networking from the metro-wide dark fiber to one of the very first Ethernet switches ever installed and the Unix and SQL administration. Jay started his career at a network VAR covering the Carolina¹s called Eastern Data in 1988.
Aamer Akhter, Technical Leader and Architect Network Management Solutions, Cisco
Aamer Akhter, CCIE # 4543 (R&S, C&S), has over 14 years of experience in the networking industry and is currently responsible for the deployment and technical marketing of enterprise medianet systems. Previously, he had been responsible for deployment and technical marketing of Performance Routing, Wan-Optimization systems, Video systems, Routing Protocols, NBAR and NetFlow. He joined cisco in the Technical Assistance Center (TAC), and has worked in various capacities for cisco, supporting large service provider and enterprise customers by testing, designing and deploying Layer 2 and MPLS/VPN networks.
Seth Higgins, Sr. Director, Global Ethernet Solutions, ADVA
As Senior Director of Global Ethernet Solutions, Seth Higgins is responsible for strategic application of ADVA Optical Networking’s Carrier Ethernet offering for opportunities around the world. His team works directly with all major customers and manages ADVA’s Ethernet feature request process. Seth has over 17 years of telecom industry experience.|
Prior to ADVA Optical Networking, Seth was a service provider solutions engineer at Cisco Systems in global technical operations, fostering communication between customers and product development related to metro Ethernet, IP+Optical and IPTV quad-play applications. Previously, Seth was a network sales engineer at Sprint, designing and troubleshooting X.25, Frame Relay, ATM, Internet and IP-VPN services for nationwide business customers.
Seth holds a BS in Aerospace Engineering from the University of Virginia, is a Cisco Certified Internetworking Expert (CCIE #5762) in Routing and Switching, and a MEF Carrier Ethernet Certified Professional.
Geoffrey Holan, Senior Technology Architect, TELUS.
Geoffrey Holan is a Senior Technology Architect in Technology Strategy and Operations at TELUS. He has 20+ years of experience in IP infrastructures and Layer-3 design of services. His background includes experiences from leading organizations such as the University of Alberta, 360 Networks, and TELUS. |
At TELUS, he was the pioneer in the IP/MPLS Core Convergence, leader in integration of merging networks (BGP ASN migrations), and early adopter of IPv6. Currently, he is responsible for the architecture, design, and operations of TELUS’ Enterprise infrastructure, nationally and Internationally. He is also a member of BCNet’s Network Planning Advisory Committee (NPAC) on behalf of TELUS. (LinkedIn Profile: http://ca.linkedin.com/pub/geoffrey-holan/0/499/392)